32% of new cars sold are leased, providing the opportunity for incremental loan growth.

The average new car price is over $36,000 (as of May 2019) with an average new auto loan APR north of 6%. This makes it difficult for most Americans to finance a new vehicle.

To experience continued growth in this rising rate environment, auto leasing should be at the forefront of your strategy. Otherwise, you're limiting your potential by missing out on this lucrative market:

• 70% of all new vehicles sold are leased [in select markets]
• 33% of Millennials leased their car in 2019
• 65% look-to-book with a 770 average FICO

Download our free guide to auto leasing, where you'll learn:

• The key factors into why your members choose to lease
• Decisive benefits to your credit union
• How to offer a lease program that guarantees full residual value without risk exposure